Portugal's Business Transformation

I’m not very sure if people understand the acceleration of the digitalization of the Portuguese business reality over the past five years. A few years ago, at a business conference, most of the corporate user cases’ examples revolved around savings from not printing on paper anymore (yes, I know…) - there were a few more powerful examples but mostly in specific industries (e.g. finance). Nowadays, you see some companies deploying predictive and gen AI tools at scale to automate customer flows, forecast industrial downtimes, prototype innovation and understand dynamic pricing effects. As this trend accelerates and expands, legacy structures and processes (and yes, talent) are stretching under increasing pressure - highlighting the need for adaptation to thrive in a world of new opportunities.