What if we combine social media and e-commerce? The result is what Mark Zuckerber said would be the next big thing around digital - it seems he might be right. Just think on the power of word-of-mouth for buying services and products. If companies can leverage recommendations of friends they trust and know seek similar products with easy and accessible shopping, it's potential might be huge.
If you want to know some of the ideas going around, please, have a look at http://mashable.com/2012/06/04/startups-social-commerce/
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