Encontros com Futuro

Great start of the week in "Encontros com Futuro", an ESG dedicated talks series promoted by REN . Four good takeouts from these days:
- Companies tend to measure their ESG efforts - and not the impact from their initiatives;
- Ultimately it will be people that will make a difference on ESG implementation, both as decision makers and as consumers (thank you Luis Amado), highlighting the importance of emotional engagement at all levels;
- Profit is an important component of a sustainability strategy, or the strategy will dry out pretty quickly (Nuno Moreira da Cruz - who also added that a sustainability strategy is actually THE strategy nowadays);
- And last but not least, a study from Deloitte highlighting that mental health fringe benefits actually have a 5x ROI (and this reminded me of Kindology - be kind to all kinds and their great take on this problem).